It’s Ok.

It’s been a very long time since I share my poetry here, but this one came to me recently and I think it’s a very important reminder for everyone in this world of constant hustle. Vulnerability and perseverance are wonderful, complicated things – hope you enjoy this little piece of mine.

Switzerland Cristina Nogueras Suiza

It’s OK.

It’s ok to fall down
to get up
to try again
to get it right
to try new things
to fall down
to get up
to rise above
to lead the trail
to stand out
to fall down
and fall down
and keep falling
then stand up
dust off
chin up
smile on
(or not)
but keep going.

-Cristina Nogueras (10.16.19)

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Here’s Why Libby Will Be Your New BFF

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Growing up, I was that little girl who would come home with a Scholastic catalog marked all over with the books I wanted my parents to buy for me. When we had a reading assignment in elementary school, I had to control myself to not finish the book all at once and instead follow the class as we read it chapter by chapter, together. I just loved reading so much.

Fast forward just a *few* years and I admit I’ve had my ups and downs with reading. I’ve had moments when I didn’t read for months and it was not until I started reading frequently again that I realized how much I missed it. The past few months have been great from a reading standpoint, but with that, there has been a small problem rising: reading more means spending more. Don’t get me wrong, I want to support all the authors but I also have savings goals I want to hit. So, what are my options?

Amazon Kindle Unlimited is not for me. 

While I absolutely love my Kindle, their unlimited reading service is just not for me. I tried though! I cross-referenced my reading list with titles available on the service and very few were available, so it’s not worth it for me.

Meet Libby, your new BFF.

Libby

Free books you can borrow online and send directly to your Kindle? Sign me up! Libby is an app that connects with your local library and allows you to borrow books and audiobooks. Sure, there might be a hold on some of the books you want to read but hey, they are free and will be available to you eventually. 

I first learned about Libby recently, thanks to the wonderful Janssen from Everyday Reading and I was surprised that I had not heard about this before! I mean, I knew I could rent books for free at the library, but I thought I had to go back and forth every time and that seemed like a lot of effort for me. Plus, I really do enjoy reading on my Kindle so I didn’t want to deal with hard copies either.   

So, what do you have to do?

    1. Get a library card! I just did a google search based on where I lived and it was super easy. I did have to go in person to show proof of residence, but I didn’t mind it at all.
    2. Download the app and sign up using your library card.
    3. Search for books and start borrowing! 

The only downside of Libby is that there likely will be a waiting list on the most popular books, as the library has limited online licenses available. For example, I am currently on a 6-month wait for Where The Crawdads Sing, but was able to get Next Year in Havana right away. I don’t mind the wait as I always have such a long list of books to read, I am bound to find one from my list that is available right away. Since they give you estimates on when the book will be available, you can place multiple holds and plan ahead! I currently have 6 books on hold that have varying waiting times (anything from 2 weeks to 6 months). Honestly, it’s kind of exciting to plan it like that, but maybe that’s just me? Either way, I love that this is something I can use for free, so absolutely no complaints here.

Had you heard of Libby before? Was I just living under a rock? 

Also, I have no friends over at Good Reads so if you are into that, let’s be friends!

 

Humor as a tool for revolution and coping mechanism for the current Puerto Rican situation  

Puerto Rico no se deja - Natalia Benitez

Photo credit: Natalia Bénitez

My friend said that if memes could be properly monetized, Puerto Ricans right now would be making bank. In the midst of a political crisis and arguably the start of a revolution for change, Puerto Ricans have shown no fear manifesting their beliefs with creativity, both physically and virtually. From divers underwater showing their protest signs to yogis leading a peaceful yoga class in front of the governor’s mansion – our creativity knows no bounds. If you are Puerto Rican, I bet you are receiving a constant flow of memes from family members, friends, and even coworkers. You have to admit they are good! 

How can a country that is undergoing what has been said to be a historical manifestation have the strength to continue to fight, while also entertaining millions with constant hysterical remarks?

The two coexist as part of a conscious or unconscious strategy, as one of the obstacles that important education and political messages often face is the ability to reach those who need to know said message. From a basic communication standpoint, humor is easy to share, it even strengthens interpersonal relationships. I have seen memes circulating social media that have encouraged me to do my own research to further understand the jokes and/or claims being made. In a culture where we are so overwhelmed by information and opinions from every device imaginable, researching has become key. I have had conversations with my grandma in which it is evident that solely relying on one TV station for your news is never going to be enough again. It is simply impossible to properly capture an entire movement when it is happening virtually and physically, EVERYWHERE.

Puerto Ricans are loud and proud, and it is in our nature to find humor in all situations, for some, in too many situations. You can blame the tropical climate for our “warmth” but perhaps, it is more accurate to look at years and years of situations (political or not) that are so beyond ridiculous that all you can do is laugh. People often say “hay que reír para no llorar” (essentially, you have to laugh to keep yourself from crying) and although that shows our resilience and spirit, it uncovers another big issue that Puerto Ricans are facing: a vulnerable mental health state.

After Hurricane Maria, the suicide rates reportedly went up in the island. The entire nation lived day after day full of worries, desperation, and angst. Those in the island were too busy surviving to have the time to call out shady government actions or even worse, lack of action. Those in the diaspora essentially dropped everything they were doing to desperately try to find feasible and effective ways to help, overwhelmed by the inability to connect with family members on the island. I am no medical professional, but I think it is safe to say that the island has gone through trauma. By definition, a coping mechanism is an adaptation to environmental stress that is based on conscious or unconscious choice and that enhances control over behavior or gives psychological comfort.

Interestingly enough, you could argue that this “humor as a coping mechanism” strategy was the governor’s own downfall. He claims the expressions said on the controversial leaked Telegram chat (charged with sexist and homophobic remarks) was his way of “releasing tension” from the pressure of his job. So while humor is a powerful tool for awareness and joy, it can also be poisonous and dangerous. Nonetheless, it is undeniable that the majority of the humor utilized lately in public conversations has been positively fueling the right for people to manifest themselves and hold the government accountable. It has also been key in the spreading of information and unification of a country that had been divided for far too long. Now, nothing will ever be perfect and while I can assure you there will be future memes mocking the fighting spirit of Puerto Ricans these days, it is important to remember what fueled the humor from the beginning: indignation and the overwhelming feeling that Puerto Rico has had ENOUGH.

New York, I love you.

Sunset on Manhattan

Today marks what would have been my 7th New York Anniversary. 7 years ago, on a day like today, I landed with my one-way ticket to JFK hoping for the best. I had no clue what was in store for me.

I left New York this past January and have not been able to gather my thoughts of what this has meant to me. To those close to me, you know that New York was sucking the life out of me, slowly but surely. No need to get into details here, we all know New York is expensive and demanding. As it was getting close to my last day in the city, I started seeing things differently, you may call it “graduation goggles”. The crowded trains suddenly felt poetic, the hustle and bustle felt energizing and little by little I started to notice the things I was going to miss. 

I used to compare New York City with a drug, you know it’s bad for you but you keep coming back for more. I expressed some of these thoughts during my 5th New York Anniversary post and I think you can sense in my words that I was about ready to go. New York City lifts you up so high, you are soaring, but then it can drop you so hard, the impact is undeniably sobering. I used to think that it drained you but it still felt so good but now I think you feel that way because you’ve forgotten what normal feels like. I danced with so many of these emotions for years. 

Now, New York City feels like an old lover. I know it was not perfect, there were certainly hardships along the way, but I choose to remember the good times and respect the bad times as they have made me who I am today. I go back and rejoice, feeling lucky to have called it mine for however long it lasted. Sure, there are many things I miss and maybe will always miss, but that’s ok. 

Thank you, New York. I believe there is strength in being able to thank someone, something, anything for the good it did, in spite of all the bad. A kind of broken beauty that requires patience and wisdom to be appreciated.

New York, I will always love you. 

2019 Book Challenge: 5/15 Reads [Book Reviews]

No matter how much I love reading, I always go through some dry-spells here and there. Some longer than others but regardless of time away from books, it’s always so refreshing when you get back to it. I have a goal of reading 15 books this year, here are the 5 books I’ve read so far, in order of when I read them and not how I necessarily rate them. According to Good Reads, I am behind schedule, but I think I can still pick it up. 🙂

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One Day in December by Josie Silver 

If I had to pick the least favorite from this list, this would be it. It’s not necessarily a bad book, maybe I was just annoyed at the main character and for me, it’s hard to look past that. I can enjoy a little serendipity magic here and there but for some reason, the predictability of this book did not hit me the right way. It gave me a little bit of “Carrie and Big” vibes from Sex and the City and I honestly didn’t love that couple. I know a lot of people enjoyed this book (and looove Carrie and Big), but it’s ok, can I respect that!

 

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The Sun is Also a Star by Nicola Yoon

I am a sucker for good YA, I don’t think they get enough credit, in my opinion. Sure, they can be light and easy reads, but every now and then you find one that makes you feel all happy and hopeful inside. This is one of them. I loved how you are able to get inside the mind of the main two characters and see how they perceive the same exact day through the lenses of their preconceived world views. It also explains a thought that connects love with the dark matter of the universe and I think it’s truly magical – probably because love and astronomy are two of my favorite things – but still, uplifting read in my opinion. 

 

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The Proposal by Jasmine Guillory

This is the kind of book that gets turned into a fun romantic comedy-ish, you enjoy it and move on and there’s nothing wrong with that. Although it was quite predictable, I really appreciated the diversity and unique stories that we got exposed to, in addition to the main storyline. I felt like it painted an accurate, balanced picture of today’s world and I respect that. I also can always appreciate a solid male character that is respectful as he is sexy, especially when they care so much about their family like you will see in this book. 

 

Field Notes on Love

Field Notes on Love by Jennifer E. Smith

Ah, to be young and take chances, what a wonderful thing. I really enjoyed this YA, mostly because I felt like I was truly in this journey with the two main characters, discovering new things with them. Their traveling mostly happens in a train from New York to California and that was something I had never really thought of doing. I probably pictured it all more glamorous in my head than it probably is, but still, anything that has to do with travel and discovery will likely strike me the right way. The book also talks about success, performance, self-confidence and how you perceive your talents. It’s spoken to more as it relates to a student’s project, but you can make so many connections to your own life with it, regardless of your age or skillset. 

 

Daisy Jones & The Six

Daisy Jones & The Six by Taylor Jenkins Reid

This book is truly something. You’ve probably heard all the buzz around it already but I think it’s worth the hype. I wouldn’t say it is my favorite book of all time, but it’s definitely my favorite from this list. Daisy Jones & The Six is beautifully raw and perfectly broken, with characters that make you feel a rollercoaster of emotions. It also has a way of conveying a whole music album just through words. How I felt I was in a music performance when I was just reading words on paper (or my kindle) is beyond me and anyone that can achieve that has true talent.

Have you read any of these books, what did you think?

Not exactly sure what the next 5 books will be, any recommendations? For the next 5, I am looking for a more historical fiction vibe, but open to anything if you think it’s worth it!

Valuing Your Coveted Attention in an Overloaded World

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Some people hate advertising and all it entails – intense targeting, invasion of privacy, lack of transparency, etc. Add in the layer of the modern social media landscape and it all starts to blow up out of proportion, it is believed that the average person is hit with over 4,000 ads in a DAY. As a consumer on the receiving end, it can be exhausting, confusing and just straight up overwhelming. Truth is, advertising is not going anywhere, it will just keep evolving. People were complaining about commercials invading their TV time, now you scroll through Instagram and you get instantly targeted. Business is not going anywhere, people will always find ways to reach the people they think they need to reach.

Personally, I don’t mind ads (targeted or not) because either: 1. I’ve found information or products of value through them or, 2. I work in the industry and understand that people (and brands) need to make a living.

Attention is the new currency and in a world of overload, you either embrace it with control or get trampled. With over 250,000 people (in the US only) working on the marketing industry, it’s not realistic to assume we can all live unplugged lives and honestly, even if you are not in marketing, there’s too much happening online that unplugging yourself will likely affect your chances of success.

It all comes down to intention. If you choose to spend your time on social media (or the internet, for that matter) be more intentional and avoid mindless scrolling. Clean your feed from things that don’t bring value, respect your time and attention and treat it with the value it deserves.

Cristina Nogueras Marketing Clean your feed from things that don’t bring value, respect your time and attention and treat it with the value it deserves.

  • Your email address is a precious gem – Treat it like one! Brands are hungry for it so only give it away when it matters. Be mindful of where you subscribe and utilize it to your advantage.
  • Take control of your feed – You have two options: you either engage with the content you enjoy so you get more pleasant/useful things in your feed or you visit your feed less. Also, be intentional with who you follow as that will affect what kind of advertising you are being served.
  • If you know ads are inevitable, use them to your advantage – Looking to buy a dress for an upcoming event? Engage with any brand that sells dresses and soon you will start to see other brands flow in with other considerations and potentially, even some discounts. Let ads help you with something you already know you need because, why not? The added layer and disclaimer to this is to be smart about what you get thrown your way and learn to make your own calls.

Use advertising as a guide and starting point to further educate yourself on the matter. Sure, buying a dress might be a pretty straight-forward purchase for most people but as you get into products and services related to health, wellness, finance, etc. you have to be your best defendant. Disclosure is key – I am looking at you influencers who never disclose! – deceiving is ALWAYS wrong.

Cristina Nogueras Marketing Just because a brand has money to target you with beautiful advertising doesn’t mean that the product or service behind it brings anything of value, or is even safe.

Just because a brand has money to target you with beautiful advertising doesn’t mean that the product or service behind it brings anything of value, or is even safe. I could go on forever on that, but I will not. 🙂

If you want to try and live a successful, disconnected life, by all means, go for it! You are my true hero. But if you are like me and can’t really do it, that’s cool too, let’s help the industry and ourselves by setting better standards, protecting our attention and only “selling” it for true value.

Photo by Andreea Ch from Pexels

Real Talk: What’s been going on over here

I don’t really usually call myself a blogger, even though I have this blog and have had blogs since 2010. I do like to think of myself as some sort of writer. I write daily as part of my job, I write as part of my personal life. Writing gives me fuel in a way not many things do.

I started this blog in 2013 as a creative outlet to let my thoughts develop into further pieces to express all things typical for a 23-year-old living in New York City – hope, frustration, love and hunger. As the last 6 years have gone by, a LOT has changed. Many intentional changes but also many life changes that happen unconsciously, subtly but surely and leave you reconsidering perspectives.

One of my biggest frustrations in the last few years has been not having more time to write. I would complain that I didn’t have enough time, but then when I did have the time I was too tired to do anything and then I would blame myself for not writing. I kept beating myself up as I looked at others embracing and fulfilling their writing wishes with less than average ideas, when I felt I could too contribute to the wonderful world of words – if I only had the time or energy.

Life happens. We can sit, look back and think of all the ways we could have done it differently but that is only useful if you plan on implementing that in any way to your future. Otherwise, what’s the point? People keep telling myself I am too hard on myself and honestly half of the time (or more) I don’t see it. It’s not easy for me to recognize this but hey, it’s a process and I am ok with that.

I guess what I am trying to say is that I’ve missed writing and know that I am not perfect but I still want to continue to share pieces of me and my thoughts to whoever wants to enjoy them. Sure, it’s great when many people read what you have to say, but I think that at times it is just as empowering to combine beautiful words, make them yours, surrender them the universe, and see what happens.

I’ve come back to this blog after various unintentional hiatuses but never acknowledged them to protect myself in case I slipped away again… but not this time. I am putting it out to the universe because I know it’s something that is important to me and as such, it deserves the safety of accountability any other big task receives. Still, you don’t always need a plan or strategy. That’s the beauty of writing, you can just let it flow and let it refresh you in ways you probably weren’t even aware that you needed.